LAUNCH DATE: 3RD JUNE 2018 INITIATED IN 2016 AS AN INCENTIVE TO GET LOCAL CREATIVES TOGETHER AND CREATE A PUBLIC PIECE OF ART UNDER THE FLYOVER AS A SOLUTION TO BRIGHTENING UP THE DARK AND HEAVILY POLLUTED UNDERPASS AREA IN NORTH KENSINGTON. PERMISSION HAS BEEN GRANTED TO CURATE A PUBLIC ART GALLERY ACROSS THE 23 ACRES OF THE WESTWAY FLYOVER W10 LONDON. THE SUCCESSFULLY CROWD FUNDED PROJECT HAS BEEN DIVIDED INTO 3 PHASES INCLUDING PLANNING, PRODUCTION AND LAUNCH OVER 10 MONTHS.