A campaign bringing awareness to colourblind children to follow their creative dreams whether they are colourblind or not.
PROBLEM
Children usually learn they are colourblind between the ages of 10-15, often leading to them turning away from creative subjects at school.
SOLUTION
Create a series of short skits that will challenge the perception of colour and initiate idea based learning over solely visual. Portraying a story which turns something as simple as a sock into a walking, talking character.