In today’s society, does an authentic self truly exist? Being influenced by one’s surroundings each second of the day. Inspired by the theory of Erwin Goffman, ‘The Presentation of Self in Everyday Life’, Garment Magazine The Fashion Lab Issue was created to grant you with the resources necessary to experiment with your alter-ego. Challenging the authenticity of one’s identity, embracing your alternative selfs. Your fashion lab has no borders and no constraints.