Get Connected - QuickBooks Event

  • Conor O'Sullivan
  • Tom Hardy

The QuickBooks events team have numerous activities throughout the year. The organisation up to my employment had not had a social content strategy or the resource to outsource developed content. I myself shot and edited all content to help promote the events across the year. Content ranged from 30sec - 60sec videos designed for all social channel ratios, including vertical. Additionally, I created custom GIFs, timelapse, Hyperlapses, Boomerangs etc. My strategy and activity during the main event, QuickBooks Connect, caused the event hashtag to trend No.1 in the UK on the day.