GIADA SS19 | Mother's Day Campaign

Creative Direction It’s a journey through love, a tribute to a duality that finds in trust and caring its ultimate expression. On this Mother’s Day GIADA wants to celebrate authenticity, through the story of a real couple close the maison. The memory fades into a dream, while hands interwine in a red net.  Directed By Laura Martinova Creative Direction Nicola Bortoli Starring Mengmeng Chen and Juan Zhang Cinematography Francesca Pavoni Produced by Olympìque Executive Producer Tommaso Fajdiga Producer Silvia Fazio Color Grading Orash Rahnema