Gioia Magazine Relaunch

Relaunch of Gioia, italian weekly magazine published by Hearst:
- re-built entire magazine DNA (content) together with the editor-in-chief and the editorial team
- built from scratch a new digital platform (App and website) and socials pages
- worked on new positioning towards advertisers organising to BTB events such as roadshows and sales pitches and presentations

Team Credits

Stefania Trinchero

  • Message
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  • Marketing Manager
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Diana Franceschin

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Project Tags

  • publishing
  • editorial
  • content
  • marketing
  • Digital Marketing
  • positioning
  • Market Research

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