Grad Show 2020 (competition)

In 2019 I entered the Portsmouth University grad show branding competition for the chance to brand the 2020 show. I was shortlisted as one of the three finalists. The brief was simple: Make it exciting and summery. For this project, I first designed a custom type that is meant to show movement in an ever-changing design world. It is meant to symbolize that Portsmouth is not static and is rising up in its University ranking. I decided to use a CMYK colour palette as a nod toward the departments taking part in the show and also because the yellow and blue could be used to really hammer home the summer vibe and create imagery that would remind the viewer of Portsmouth's sea-side location.