Leading Digital Marketing Strategy From Concept To Execution With a limited marketing budget, I applied innovative entrepreneurial strategies to ensure maximum impact from campaigns at Ragyard. Providing a multifaceted approach which encompassed digital, social media and affiliate marketing strategies, I was able to increase customer conversions by 60% within just six months. My three key areas of focus were: Executing PPC Campaigns Leading Affiliate And Influencer Marketing Campaigns Providing Social Media Management Managing All Content Directing All Creative Campaigns Leading New Branded Packaging Designs