Heart of Soul: The Night Owl x Ben Sherman x Birmingham Bullring
Project creation and management, content creation, event and relationship management.
Planning, promoting and managing 3 sameday events in collaboration with BS + BR:
1. In-store launch party at Ben Sherman Birmingham with DJs and giveaways
2. Northern soul flash mob
3. Heart of Soul club night at The Night Owl
The result million+ views of facebook videos of the flash mob, successful promotion of all 3 partners.