Helena Christensen Huawei P20 Global Launch Campaign

Rogues introduced Helena Christensen to Huawei and negotiated the VIP- endorsement contract and all things VIP between HC + the client during pre-production and on-set. The campaign spanned over a few months and included various elements, such as a shoot in Paris with 3 female KOL's photographed by HC, multiple interviews for Fashion Media, a BTS video, select Social Media Posts + Stories, an exclusive Journalist Lunch in Paris and a surprise attendance in London during a Huawei workshop. All campaign ideas/details and PR was executed by H+K London + Huawei UK, the Paris Photoshoot + BTS video was produced by Bisqit London, Director of Stills- Photography + BTS stills by Alex Lambrechts @ Rogues Artist Management. Rogues were in charge of all VIP aspects and negotiations (managed predominantly by myself).


  • Rogues Artist Management logo

    Rogues Artist Management

    • Photography
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      • B

        Bisqit / Hill+Knowlton Strategies

        • H

          Huawei Technologies UK

          • Hill+Knowlton Strategies logo

            Hill+Knowlton Strategies

            • Marketing & PR