HiPO Platform: Strategy, Recruitment and Consulting

Community & Influencers. Affiliate program. Charity. Social Media — strategies development & creative recruitment by Scope of Werk: Jenya Gerzhan and Polina Orekhova, 2019 We developed a complex communication strategy for Russian lifestyle & e-commerce platform HiPO — www.behipo.com. It consisted of: — Community & Influencers Strategy and Tools — Affiliate program development — Charity program development — Instagram Visual & Communication Guide and Tools We also helped with insiders and creative team recruitment for this project as well as stayed as an outsource consulting team during the launch stages.