A student group project creating a brand extension for Hollister. Looking into the troubles that parents have while trying to make children 12-18 wear suncream, we decided to use a known and trendy brand like Hollister. The aim was to make suncream cool to use. As the designer, it was my job to produce the aesthetics of the product and to reflect Hollister's attributes. I also had to produce a brand book for SHADE, showing the reason and styling of the suncream.