The first navigable and drivable website ever.
To launch the brand new Honda CR-V 2009 we created a breakthrough website that allowed for the first time the user to navigate through it by virtually driving the Honda CR-V. So, instead of simply using the mouse you could explore all the content in a more interactive and funnier way. On top of that, the user was also able to interact with the new Honda CR-V in many ways including the first ever 360° view of both the interior and the exterior of the car.
*Site of the Day - FWA
TV - Digital - Experience
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Fisher Studios Ltd
- Photography