Huntsman Savile Row; Bespoke 100.

To celebrate turning 100 on Savile Row, Huntsman created a unique new Bespoke offering for the time conscious modern gentleman; Bespoke 100. For this project I created a full 360 integrated marketing campaign. Briefed and art directed a short film with social edits, created imagery, PR release and secured coverage, a window installation, Web page designs and email marketing communications. The project went live on the 7th January 2019 seeing a 48% increase in sales in the first four weeks and an increase on social following by 58%.