I am human. I am LGBT+.

This concept for a social awareness campaign is focusing on the situation of the LGBT+ community in Poland. The posters are a critical response to the insulting language that the government and the media are using towards the community. The QR codes take you to the website, where you can read more about certain quotes, see Polish LGBT+ youth statements and access printable files to make your own posters. The campaign would first only use the portraits in order to engage the audience, then after a week the quotes would be pasted beside the illustrations in order to change the context and keep the engagement. https://iamhuman-iamlgbt.tumblr.com/