INTELLIGENT NAIVETY - Handbook for Creative Entrepreneurs

  • Peter Tullin
The book Intelligent Naivety is inspiration for would be Cultural Entrepreneurs from the founders of CultureLabel.com, an online marketplace for cultural shopping from the world’s coolest culture brands.

“Not only does ‘Intelligent Naivety’ recognise that there can be a fruitful marriage between culture and commerce but it
provides excellent marriage guidance.”

Marcel Knobil, Founder of Superbrands