Jon Manning writes

Jon is an advertising consultant with expertise in marketing, copywriting and creative direction. He also has a background as a musician and performer. Who knew? This diverse skill set helps him understand brands and their audiences more deeply. With the simple creation of a text box, we established a surprising design system that could acquiesce to the various jobs he works on. Some days Jon writes radio scripts. Other days, it’s brand strategies and full advertising campaigns. The task and inputs may change, but the core function and disciplined approach remain consistent. To make his brand name come to life, we included his handwriting within the identity. https://www.methodes.ca/ @withmethodes