We helped Karma Cola launch their Christmas campaign along with their first ever set of London Underground posters. We decided to bring the culture of Sierra Leone and the message of Karma Cola to London whilst also subtly showing a different side to the Christmas that a larger cola drink company shows us. The image is a painting of Chief Hindowa Kamara, Chief of one of the villages that grow and farm Karma Cola’s Cola Nut. In addition to our Underground posters we created a series of custom cola bottles and hijacked the Santa Con convention in London, photographing Santa’s of all shapes and sizes with OUR cola.