KERING x Centre for Sustainable Fashion

In 2019, we took part in the Kering Collaborative Project, where as the winning group, we were selected to present our campaign concept at the Kering HQ in Paris. Working with Dhwani Kathotia and Camilla Cicchetti (where each of us came from different disciplines), collaboratively we produced a campaign concept with Kering x Dazed, focused on sustainability and culture exploring the notion that dress is human. Our project questioned the relationship we share with our garments and strategised how to increase product longevity and utilisation, in doing so it explored how sustainability can be creatively and effectively applied to working fashion briefs. To read more about this head over to the Centre for Sustainable Fashion website.