My concept was to develop a new range of baby toys which, in turn, would play a part in creating a mini universe. You have the space themed mobile, the sea play mat and garden baby gym for babies to immersive themselves within. Along with these there are many other graphic playmates, including a zebra comfort toy, musical caterpillar and quirky hippo, giraffe and cow character rattles. The black and white runs throughout the collection, which is integral for babies attention and development. A joy!