Louise Edwards Product Developer | The Dots

Louise Edwards

Product DeveloperMalmö, Sweden
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Louise Edwards

Product DeveloperMalmö, Sweden
  • KLAPPA baby toys for IKEAMy concept was to develop a new range of baby toys which, in turn, would play a part in creating a mini universe. You have the space themed mobile, the sea play mat and garden baby gym for babies to immersive themselves within. Along with these there are many other graphic playmates, including a zebra comfort toy, musical caterpillar and quirky hippo, giraffe and cow character rattles. The black and white runs throughout the collection, which is integral for babies attention and development. A j
Projects credited in
  • Heals DiscoversWinner of Heals Discovers 2015 in the textiles category
  • Heal's Fabrics LaunchTo celebrate the launch of the Heal's Fabrics collection, I produced this short film where I interviewed the specific designers. This was integrated with a series of events with the designers, including a talk by iconic designer Zandra Rhodes. Part of the online content strategy and PR strategy to launch the collection
  • Range Planning
  • Range Building
  • Product Development
  • Product Launch
  • Team Leadership
  • Buying Experience
  • Eccomerce Experience
  • Retail
  • Sustainability