Klarna Dream Deal Days 2022

It’s not been an easy week at Klarna by any means but, somehow, the global campaign we’ve been building for the past six months still managed to launch . . . The first ever Klarna Dream Deal Days, live in the Klarna app and klarna.com from 27 - 29 May. Beyond proud to have led in the coordination of this project alongside the rest of our small but mighty Brand Retail Partnerships team. It’s a bloody big campaign to get together - collaborating with countless teams (both in and outside of Klarna) and activating across a mega 19 countries worldwide. I’ve learnt so much, and am so grateful to all the marketers, developers, creatives, strategists, analysts, and experts who helped to bring KDDD to life. Despite the air around us this week, all your hard work truly deserves celebration. There are way too many names to call out in thanks, but I did want to give mention to the teams I had the pleasure of working so closely with myself - Klarna.com Experience, Website Foundation, App Feed, Content Curation, Consumer Deals, CRM Media, Shopping Campaigns and, of course, Translation & Localisation.