KOKO

  • Robin Shaw
  • Theo Gentilli
We helped KOKO define their cultural strategy, allowing them to explore areas of culture to drive commercial growth.
They wanted to develop their business, reposition the company and 100 year old brand to embrace the changing digital and media landscape and engage with culturally curious customers in new and rewarding ways.
So we prepared a deep dive cultural strategy, using our network of cultural leaders to deliver:
– Market mapping – Best In Class Analysis – Key Strategic Recommendations – Ongoing Consultation