As part of my content work at The Marketing Society I recently launched an audio series called 'Starter for ten', a series of ten-minute talks about things of interest to marketers. The first one was with author The Anatomy of Humbug and Why Does The Pedlar Sing?, Paul Feldwick, talking about fame. You can listen to the talk here https://podcasts.marketingsociety.com/episode/marketing-starter-for-ten-author-paul-feldwick-talks-about-fame