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Leandra Medine - multi-channel campaign to promote the eponymous shoe line

  • Mischa Smith

As Womenswear Editor of Harvey Nichols' in-house magazine, I interviewed Leandra Medine. The long-form story was featured on the News section of the website and a condensed copy appeared in the debut issue of HN magazine. I led the cross-platform campaign, creating assets to sit on various online real estate.

Report

Project Tags

  • #magazines
  • #socialmedia
  • #socialmediamarketing
  • #ecommerce
  • #onlinecampaign
  • #fashionjournalism
  • #multichannelcampaign
  • #crossplatform
  • #marketingcampaign
  • #onlinecopywriting

Companies

  • Harvey Nichols logo

    Harvey Nichols

    • Retail
  • M

    Man Repeller

    • P

      Pandora Sykes

      • L

        Leandra Medine

        Skills

        • Fashion
        • Interviewing
        • Copywriting
        • Social Media
        • Social Media Marketing
        • Email Marketing
        • Fashion Journalism
        • Wordpress
        • CMS Platforms
        • Editing

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