LEGAL & GENERAL: PUNK TVC

Working collaboratively with the Director (Leif Johnson), and the creative team within the agency. We needed to create an advert that was to stand out against the usual daytime TV commercials. Recognising that the target audience were of an age that they may have been punks back in the day, we were to speak directly to them to encourage remortgaging sales.

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  • L

    Legal & General

    • J

      JWT London

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      Film + Video Editor
      Photographer