Sophie Smith

Horley, United Kingdom
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Sophie Smith

Horley, United Kingdom
Projects credited in
  • Legal & General 'The Party'
    Legal & General 'The Party'Commercial I was DP on for Legal & General
  • Legal & General Inforgraphics
    Legal & General InforgraphicsI was commissioned by Mindshare to work on two infographics for their Legal & General account. The first project was called 'Sounds Like Me' and aimed to demonstrate visually with character illustrations, and accompanying background visuals the types of Life Insurance L&G offer - catering for those of varying ages, professions and requirements. The second project, 'Life Insurance Myth Busting' via a series of statistics and icon representations aimed to dispel the myths people believe in takin
    LEGAL & GENERAL: PUNK TVCWorking collaboratively with the Director (Leif Johnson), and the creative team within the agency. We needed to create an advert that was to stand out against the usual daytime TV commercials. Recognising that the target audience were of an age that they may have been punks back in the day, we were to speak directly to them to encourage remortgaging sales.
  • EE/Apple - Bus
    EE/Apple - BusOne of three 15 sec online commercials for EE and Apple.
  • EE: Watch Your Data Grow
    EE: Watch Your Data GrowEE advert revolving around data growth.
  • EE x BAFTA
    EE x BAFTAA partnership to offer free nationwide cinema screenings of a BAFTA winning film to EE customers.
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