Building something brilliant.
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With rides, interactive build tables and themed rooms full of adventure, Legoland Discovery Centres are the ultimate indoor playground.
We developed the brand's illustration style to balance the sense of fun with an accurate representation of the space.
Key visuals were then created to show off three new themed 'black box' rooms, with accompanying guidance on how best to integrate the brand's existing assets across marketing and advertising.
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Created in collaboration with Algy Batten. 3D illustration by Grownup. Retouching by Scott Kimble.