Leo Burnett MENA | McDonalds 'The Precious Minute'

Part of McDonald's yearly 'Family Time Forever' Campaign, The Precious Minute is an integrated campaign that highlights the idea on how to make parents aware of all the awesome things they could do with their kids in just one minute, and how every minute spent with family is precious. MENA Cristals Bronze 2014 Production McDonald’s – ‘The Precious Minute’ Dubai Lynx Bronze 2014 Film McDonald’s – ‘The Precious Minute’ Dubai Lynx Bronze 2014 Integrated McDonald’s – ‘The Precious Minute’