The Levi’s Outpost was an 8-day program-packed venue and a resource-rich destination for SXSW badge holders. Exhibitions, workshops, demonstrations, panel programming, and live performances provided opportunities for onsite and online engagement.
As Levi’s creative partner, Imprint Projects concepted, designed, and executed the program and activation. As Executive Producer, I led the project from conception to launch and wrap, managing the agency scope, client and partner communication, budget, activation planning, and execution at all levels.
