Nestled amongst the lively eateries of Greek Street, CCD PR has made a name for itself as a premium PR agency for brands in the healthy food and lifestyle sector, representing big players like Itsu and artisanal brands like Seggiano or Clearspring. I helped CCD PR in a busy time when they were taking on new clients and recruiting for full-time staff. They found I could quickly create content that resonated with their clients and clients’ customers. Julian Metcalfe himself complimented my press release on Itsu’s new sustainability measures. I also wrote lifestyle pieces, listicles, irresistible product descriptions and entrepreneur profiles.