Lily + Pair jewellery branding

Lily + Pair is a bright, bold, brazen jewellery line that needed its branding to reflect this. Designer Cam Lieng has taken punchy patterns and chunky outlines inspired by the 80’s – an era that saw all forms of expression – and spun them alongside current trends. All original photography. Branding development included a Look Book design and editorial lay out, business cards and social media direction.