Logo Design for anual Novartis' event Ilumina - McCann (Madrid)

  • Angel Tejeda
Client: Novartis
Brief: How could we communicate through an anual event our willingness to be the guide for a rare illness?
Insight: In a dark environment only the light could help you see the road.
Concept: The light on the road.
​Campaign run: October 2018
Role: Art Direction, Graphic Design
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