London Cocktail Week 2014

Our fifth festival and our third year returning to Seven Dials – with an unbelievable 11 pop-up bars created within the seven streets. The Cocktail Tours also accelerated somewhat and this year we welcomed 250 bars to the list, each serving a £4 cocktail. While our Ketel One hub returned we also expanded to host a Tanqueray hub within HIX City in Devonshire Square and a Cointreau hub on the terrace of Conran’s Bluebird on the King’s Road. Shoreditch saw a further seven pop-up bars created exclusively for London Cocktail Week and all together – half a million pounds was injected into the London hospitality scene just from £4 cocktails. Kapow!