London Craft Week 2019

Praline saw yet another incredible edition of London Craft Week. This was our fifth year of working with the event on reviewing and fine-tuning their identity and brand language. This year we turned our eye to all things British, and explored various colour schemes before deciding on British Racing Green. This colour was matched with a tan palette for the inside of the guide and other elements including VIP invitations. The overall result is a luxury feel, unified visual palette, another successful year.