Louis Vuitton São Paulo City Guide

As part of Louis Vuitton's commitment to the world of travel, they publish a series of beautiful city guide books, with accompanying apps, and I have been responsible for updating the São Paulo version since 2017. My brief is to present visitors to São Paulo with an original view on the city, seeking out authentic and interesting places and reviewing them in short, snappy texts. As well as updating the app with new content every year, I recently finished a major refresh of the print edition, due to be published in 2021.