Luxury Chocolate Biscuits

Packaging design for locally-sourced premium chocolate biscuits. The design takes inspiration from the iconic art deco interiors of the Harrods Food Halls. This new product range was created for the newly refurbished Food halls by David Collins studio. The packaging design takes inspiration from the building’s art deco heritage, it is confidently opulent yet contemporary, true to the experience of indulgence in the biscuits rich taste and texture. The range had to look dynamic and in accordance with the other biscuit offerings of Harrods own products. The colours finished with accents of Kurz Luxor gold foiling, lends itself beautifully to the new monochrome backdrop.

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Priyanka Khedekar
Brand and Packaging designer