Join The–Dots

Macmillan Cancer Support

During my collaboration with Macmillan Cancer Support I created a digital online branding style guide which embraced a flat, minimal approach to simplify and update their current design. My work included the optimization, through design, of fundraising processes and delivery of information for people affected by cancer.

The digital style guide contains a detailed classification of all the elements used on their multiple websites and includes instructions on responsive behavior for tablet and mobile. Examples of the elements covered are typography, form fields, articles, pods, videos, page architecture, links, menus, search pages and so on.

Sitting in between branding and UX the collaboration also included the realization of micro sites and the extension of the iconography. Specific UX and UI patterns were made day by day accordingly to new challenges while the organization was orienting towards a more web-based approach to communication.

I feel honored to have worked with Macmillan!

Credits

Ilaria Oberto

  • Message

Join our Pro Plan to message Ilaria

You can only message people who are following you. If you’d like to message this person, simply join our Recruiter Pro Plan.

FollowUnfollow
  • Visual Designer
  •  

Project Tags

  • UX/UI Design
  • Branding

Share your new project