MAMIMU Tokyo: Feel Good Friday/Happy Monday

  • June Mineyama-Smithson

Feel Good Anti-BFCM campaign.

As an indie Japanese brand in London, MAMIMU Tokyo felt Black Friday Cyber Monday was never our culture. Instead we decided to do something much closer to our heart by donating 10% of all our sales to the Fukushima Children’s Fund duraing the this shop frenzy weekend.

Project Tags


  • MAMIMU Tokyo logo

    MAMIMU Tokyo

    • Design