MARMALADE
BRIEF: Develop and design a brand/brand campaign and deliver a range of well-finished, branded elements. For this project, I created and designed an ethical and sustainable cosmetic brand called 'Marmalade'. Visit Marmalade's site: https://johlinn.wixsite.com/marmaladec The deliverables for this project consists of: 1. Packaging Design (unit carton) 2. Loyalty Card 3. Fully Functioning Website to purchase products 4. Promotional Photographs 5. Look Book for Customers
These promotional photographs showcase the design of the products' packaging. The backdrop of fruits show that the ingredients used for the products are natural and made with fresh fruits.
Designed using Indesign, this look book is meant to show consumers the different types of product the brand has and ways the products can be worn.
The Loyaty Card is designed to encourage customers to be part of a community and continue to purchase from the brand in the future.