The Best or Nothing - 125 Years Campaign
To mark their 125th anniversary Mercedes-Benz wanted to create thrilling exhibitions and fantastic content that showcased and celebrated their rich history.
As part of this worldwide occasion, we created an exhibition at Mercedes-Benz World at Brooklands, UK. From their very first car, to their F1 racers and upcoming concepts, we curated an exhibition that took up the entire space of the building.
This was complemented by a movie that was used internationally to show how far the marque has come, and how it is a guiding light for the next generation of vehicles.