Market Insight: Golf is rapidly growing in popularity across the Emirates, with tournament attendance numbers increasing year on year.
Brand Insight: Mercedes-Benz has been associated with sport for nearly 40 years and recently has established itself as one of golf’s key sponsors worldwide.
Idea: Drive Like a Pro – With the 2016 Abu Dhabi Golf Championship approaching, we reinforced this commitment to golf by visually demonstrating the bond between it and Mercedes.