MICROSOFT: DO GREAT THINGS

  • Carol Bailey

Microsoft challenged LADbible Group to raise awareness and drive demand for Windows laptops in a Gen Z audience by breaking down barriers, and empowering people to do great things. So, I created a mini content series championing real people that have unlocked their potential by harnessing the power of social media and their Microsoft Laptop to achieve great things from their side hustles. I directed each shoot remotely via Zoom due to the pandemic, with all three going live on LADbible. I also made an edit for UNILAD Tech.

Ola was a Marketing Consultant in Leeds up until the Corona Virus pandemic hit the UK. It was during furlough that he decided to launch his part time side hustle and turn it into a full-time business.
Dan worked in a call center Mon - Fri and had Saturday job as a carpark assistant at Waitrose when he finally decided he wanted to take his side hustle and turn into a full-time business.
Saskia is a recent graduate from Exeter University where she studied Management & Marketing. She has a full time job in a telecomunications company but her side hustle is Sassy Foodie - a food blog on Instagram.
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