Logo, identity, packaging design and all art direction for a healthy, gluten free products manufacturer Mister Free’d based in London. The aim was to create a well balanced relation between the organic, natural product and the fun, young and hip look of the brand identity. Mister Free’d is the UK’ fastest growing healthy tortilla chip brand, sold across more than 6,500 stores and in over 20 countries around the world. Mister Free’d remains true to its values and achieved B-Corp certification and won many industry awards.