Moving Stories | The Art Newspaper | supported by Momart

  • Katarzyna Gacek
  • Katherine Boon

The third collaboration project between Momart and The Art Newspaper, which explored in depth one of the areas of the art world in which Momart is most active: the movement of art in all its forms.

This collaboration built on Momart’s international stature as a premier fine art transport, storage and installation service provider through the creation of a 44-page glossy magazine specifically focused on art movement around the world. It featured original content curated by The Art Newspaper editors, with practical input from Momart showcasing a selection of the more unusual art logistics projects.
This project built on previous years' branding partnership between Momart and The Art Newspaper, and was specifically about the expertise that Momart brings to the world of art transportation and art logistics.
The Moving Stories magazine was distributed as a supplement to the international edition of The Art Newspaper's February 2019 issue with a soft copy available to download upon registration through the Momart website.
An extensive digital campaign preceeded the launch of the magazine and included:
  • a 6-weeks social media campaign on both Momart's and The Art Newspaper's social media channels
  • a selection of banners and MPUs on the Art Newspaper website
  • an email campaign sent to the Art Newspaper's existing subscriber database
  • an email campaign sent to over 4,000 Momart newsletter subscribers
Download the Moving Stories magazine