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MyTheresa X Burberry Runway Edit

An interactive, shoppable video player which held MyTheresa's edit of Burberry's see-now-buy-now collection, showcased during London Fashion Week.

On this project I was responsible for maintaining communications with the client, alongside assisting with a range of operational tasks associated with the creation of the player for the video. After the player was online, I collated data from the video to create weekly reports, illustrating the performance of the video, which I would then present to the client either via email or face-to-face meetings where possible.

Credits

Sophie Samuelson-Powell

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  • Accounts Manager
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Project Tags

  • fashion film
  • video
  • interactive
  • Shopping
  • technology
  • Digital media
  • Digital Marketing

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