A Creative Lead for the Holidays marketing campaign, I worked on the concept, shoot art direction, oversight of post production and design of
the bespoke online gift guide.
I designed the online area for desktop, tablet and mobile, and I worked closely with UX and the development team.
I also briefed an illustrator to create imagery for the advent calendar.
Shoot imagery was used across printed and digital marketing touch points.
Photography by Grégoire Alexandre.