New E.T. 40th Anniversary Collection Launch

  • Giu Alexandria
  • David Zatchij

Finally launched our E.T. 40th Anniversary Collection Launch on Park.London this afternoon! The collection features two capsules: The Spaceman; a bright, urban collection with some more edgy designs on a range of apparel and accessories like bucket hats and sweatshirts and Phone Home: A colourful, retro collection featuring the iconic red zip hoodie that Elliot wears as well as a range of other products. I worked on getting our marketing ready and approved - Marketing plan, social posts, email marketing, ADs etc as well as creating the homepage and landing page for the collection, SEO and asset creation. It was amazing to work on this collection, and I absolutely love the retro collection (How couldn't you?!)