Nike Connected AF-1

  • Clare Anderson
  • Karen Sharp
  • David Justus
  • Dinushi perera
Working with Nike Innovation team, Nike Sportswear and Nike SNKRS app, we created the first ever connected shoe from Nike: the Nike Connect AF-1.
These shoes were made for walking, but that’s not all they’ll do. For the first time ever, Nike will turn sneakers into connected devices by adding its NikeConnect technology to the newly released AF1 NikeConnect QS NYC sneakers.
The new AF1 NikeConnect QS NYC sneakers will come with an NFC (near-field communication) chip embedded under a NikeConnect logo on the heel of the sneaker. By using the NikeConnect app on a phone, you can tap your phone on the sensor and gain access to exclusive content and Nike events in New York City, as well as an opportunity to purchase other popular Nike kicks.

Companies

  • AKQA logo

    AKQA

    • Design
  • Nike logo

    Nike

    • Fashion and Textiles

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