Nike Womenswear mural - Sports Direct Oxford Street

  • Alana McDowell

A bespoke design created for Nike as part of the refurb of Sports Direct Oxford Street refurb. The design was all about championing womxn in all disciplines of sport and celebrating them in a dynamic intertwined piece that linked around the text ‘Greatness is within’ � The design shows a number of everyday athletes in a single frame, including a swimmer, netball player, footballer, gymnast and sprinter A sweeping wave of movement runs across canvas and connects the motion between each of the athletes and the various sports balls.

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